Now Available in LiveRamp Data Marketplace for Self-Service Targeting in Meta and Top DSPs!
One Audience – Multiple Channels of Influence
Connected TV inventory and audience coverage is rapidly expanding and ProgrammaticMD is on the forefront of this trend. Target Specialty Physician audiences with TV commercials in their home. Pharma advertisers can leverage existing creatives and reach prescribers on their TVs.
Our email banners are served to HCPs in publications they subscribe to. A hashed email matches the individual to your target audience. Served in well known and white-labeled publications, this technology allows for dramatically more inventory with click-through rates well above web display.
Educate specialty physicians about new products and approved uses in the news feed of top publications. Doctors will see your content across the web in a format matching the style and layout of articles in each specific placement. This can improve click-through rates and is an excellent way to promote news, events or whitepapers related to your brand.
Let us build a custom physician audience for you to reach on Facebook. We can run branded image, video or carousel ads to drive traffic to your content or landing page.
Leverage your existing video assets on the web and reach an even larger audience. For those who cannot be reached on Connected TV, premium online and streaming video pre-roll inventory is an excellent option.
Deploy your static, flash or animated web banners in all IAB standard sizes to the HCP audience of your choosing. We can white label sites by URL, topic or simply exclude sensitive content to ensure brand safety across the web.
Target US Doctors by Specialty
CARDIOLOGY
The heart is often at the center of patients health concerns and treating heart disease has expanded greatly into risk reduction and prevention. Connect with US Cardiologists with the help of ProgrammaticMD.
NEUROLOGY
Often chronic migraine, auto-immune disorders and additional symptoms co-exist in the patient population. Our Neurology audience allows you to reach and educate these important specialists.
ONCOLOGY
One of the fastest changing areas of medicine, new therapies and new treatment methods require constant education to keep Oncologists informed.
RHEUMATOLOGY
In the treatment of arthritis, fibromyalgia and all types of nerve pain, Rheumatologists are addressing some of societies most complicated and prevalent health concerns.
SURGERY
Medical device manufacturers as well as pharmaceutical companies often have an interest in reaching surgeons. ProgrammaticMD can reach specialists including orthopedic surgeons, cardiac surgeons and plastic surgeons.
Here are some other specialties available
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Dermatology
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Emergency Medicine
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Endocrinology
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Family Medicine
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Gastroenterology
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OBGYN
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Pain Medicine
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Pediatrics
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Many Others
US Nurse Practitioners